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Valorant esports betting platform, the sports betting arm of the leading independent gambling company, the Ellmount Group, has announced a partnership with Misfits Gaming, a League of Legends (LoL) team based in Singapore.The partnership will allow Valorant’s players to bet on Misfits Gaming matches, esports betting odds, and more. Valorant will also offer Misfits Gaming’s players marketing, merchandising, and sponsorship package."https://shelfrabbi38.bravejournal.net/post/2021/10/24/Valorant-esports-bettingare thrilled to partner with Misfits Gaming," said Rémi Cottet, CEO and founder of Valorant. "This partnership reinforces our commitment to bringing our players the most exciting esports betting opportunities.""As one of Southeast Asia's most successful esports teams, Misfits Gaming prides itself on bringing our viewers the best esports viewing experience possible," said Joseph Lee, Misfits Gaming COO. "We are excited to be partnering with Valorant to offer our viewers and fans the exciting esports betting opportunities they deserve."Esports betting has grown rapidly in recent years, and Valorant aims to capitalize on this trend.https://www.openlearning.com/u/petterssonchan-r1bpiy/blog/ValorantEsportsBettinglaunched in 2015 and, today, it is available in 20 countries."As the leading independent gambling company, the Ellmount Group is committed to leveraging its world-class brands, infrastructure, and know-how in the sports gambling industry," said Ellmount Group Chairman, Vincent Drancourt. "This partnership signals our continued commitment to delivering esports betting opportunities to our players."Esports betting has been a major growth area for bookmakers and operators. In January, Unikrn announced a new partnership with Team Liquid, the esports franchise of the North American professional basketball team, the Golden State Warriors.The partnership allows Unikrn's players to bet on Team Liquid's matches, as well as watch live games on the platform."We are thrilled to partner with Team Liquid," said Rahul Sood, CEO, and founder of Unikrn. "This partnership not only demonstrates our commitment to delivering our players exciting esports betting opportunities, but also our continued commitment to providing our players with access to the world's best esports franchises.""Unikrn's esports betting platform is the best, and Team Liquid players love Unikrn," said Paul Park, Team Liquid general manager. "We are excited to partner with Unikrn and to continue our relationship with the team as we look to dominate the LCS and MSI."Esports betting continues to gain popularity. In 2018, the esports betting market reached $330 million, a 71% increase from 2017.